Apr 20, 2009

G.V.G.V. by Mug

G.V.G.V., designed by Mug, has become one of the top brands out of Tokyo. Mixing masculinity with femininity and powerful shapes with delicate fabrics, G.V.G.V. is a force at Japan Fashion Week season after season. Pieces range from bodycon dresses to oversized blazers, in shades of black and nude with occasional bolts of color.

Personally, I am craving absolutely every piece from the S/S 2009 collection. Here's a quick description of it:

This collection represents primitive as well as graphical by constructing three dimensional effects with patterns and cutting. Three dimensional effects are emphasized with details such as lace up, zipper, or piping and sheer or stretch material to enhance the woman's body line. Also by adding "banded" or tribal accessories, MUG proficiently expresses the strong and fleeting image of woman.
But honestly, pictures speak 1,000 words. I've posted some of my favorite pieces from the S/S 2009 collection below, and you can check out the whole collection at G.V.G.V., as well as collections from other seasons. If you want to shop G.V.G.V., check out Opening Ceremony.


18 comments :

Alicia/InstantVintage said...

Dress.Bottom right corner.

Amazing.

Sydnie said...

Those first shoes are TO DIE FOR! I love fringe right now! Great picks!

Sydnie
www.takemeouttotherunway.blogspot.com

Hanako66 said...

this stuff is all very cool!

fashionbox said...

no wonder it's overtaking Japan fashion week, it's so fab!!

channy xD

FASHIONconfectionairy said...

Looks like funky fun stuff, I love the boots too!
XOXOXXO
Libby
http://fashionconfectionairy.weebly.com

Lala Lopez said...

very very cute<3

Freya said...

wow, im reading a lot about Japanese fashion today and im lovin it

nookie said...

aww love the dresses!

clairegrenade said...

great choices!!!

i love all the use of black...especially in that last black/nude bustier dress

Carolina Botelho said...

The first look is absolutely awsome!!!! love love love!

Elizabeth Victoria C said...

I can honestly say I want every piece you've shown here. Especially the first blazer and the last dress. What an awesome brand!! xx

Swell Vintage - Frankie said...

wow, amazing structure! x

Meg said...

Looks like an amazing cool brand!

Julia mode said...

LOVE LOVE LOVE !! =)

natanya said...

I'd actually never heard of them, thanks for this. Great choices!

Dream Sequins said...

I love those Japanese cats. They're super stylish! The first look, however, incorporates a top by Meadham Kirchhoff, doesn't it?

Ashley said...

I'm not sure about the top, but for those who were interested in the fringe boots, those are by Alexander Wang.

FashionJunkie said...

these looks are nice
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